Antheia

Antheia envisions a world where patient care and health equity is never jeopardized by global supply chain vulnerabilities. Their mission is to transform pharmaceutical supply chains, so that drug shortages can become a problem of the past and essential medicines are readily available to those who need them.

Film negatives are used throughout their website rebranding to convey the idea that Antheia sees things in a different way. This type of image is commonly used alongside its positive component signaling a dichotomy between science and nature, or ingredient and end-state.